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Because most businesses are not fully equipped for change.
ManMachine is a project that has grown from witnessing first-hand just how much difficulty businesses experience in the adoption of a digital-first approach to their operations. Particularly amongst advertising agencies, production houses, and in-house marketing departments.
This led to the realisation that extracting complete value from MarTech and Marketing Operations often demands an intervention from the outside, from an independent party with a specialist focus on MarTech, operations and change management.
In meeting this need, we have grown into a consulting collective of like-minded thinkers who are committed to effective organisational change. Together we leverage the most out of marketing technology to offer real, sustainable value and lasting impact for our clients.We believe in challenging the status quo within both brand and business.
Things can always be done better.
Our Holistic Approach
Understanding how people and process integrate with marketing technologies.
Integrating skills, cultures, processes, and teams within and across business functions.
Establishing a culture of change that inspires wide participation and uptake amongst all users on a continuing basis.
Our Team
Industry-leading experts in various fields who are technology and vendor agnostic.
Over 100 years collectively of practical experience in the Branding, Marketing, and MarTech space.
On both sides of brand and business, in both agency and consultancy roles.
Solving the challenges of Martech together
To fully empower organisations through strategic engagement with their marketing technologies. To demonstrate how embracing the right change can exponentially enhance operations, driving transformative success and operational excellence.
To demystify digital transformation by providing real-world applications that enable organisations to evolve into digital-first businesses, ultimately driving progress and positive impact for all. To ensure MarTech delivers real-world value to our clients.
To extract the most out of your marketing technology by effectively connecting the human and the digital at an operational level.
Humanity comes first. Innovation second. It is better to encourage than to enforce. Change is the only constant, so always make it for the better.
Trusted By
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